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KMID : 1025520070490020245
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Journal of Animal Science and Technology
2007 Volume.49 No. 2 p.245 ~ p.256
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A Review of Emerging Trends and Critical Aspects in Organic Livestock Product Consumption
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Kim Dong-Hoon
Cho Soo-Hyun
Seong Pil-Nam
Kwon D. J.
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Abstract
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There are approximately 250,000 organic livestock farming in the world. The total retail value of organic food sales in the world is $ 27 billion. The organic livestock products such as milk, lamb and beef are marketed mostly in Europe and the USA. The market share of organic food is about 2% in total food marketing value of worldwide and of the organic food marketing value, organic livestock products portioned 17% in the USA. The organic livestock products are primarily marketed at Supermarket(Europe), Health and Natural Food store(USA). Concerning international trade, it is very little. But it is increasing among the developed counties of Europe. In the future, the production of organic livestock products will be rapidly increased in South America, Middle East and Oceania, but the growth rate will be limited due to its expensive price, lack of marketing-infra and different regulation system. Most of developed countries drive organic farming policy strongly as the strategic means of rural development, diversifying agriculture system and environmental improvement.
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KEYWORD
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Organic Livestock, Organic food, Marketing, Consumption
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